A Newcastle illustrator has been left in disbelief after one of his designs was used to mock Piers Morgan.
The outspoken TV presenter has not been shy in sharing his disdain for Greggs' popular vegan sausage roll.
So one viewer settled on the perfect wind-up for the Good Morning host - sending him a vegan-inspired birthday card.
The early birthday card reads "I love Greggs vegan sausage rolls more than you", and even includes a fake coupon for a free vegan treat.
Newcastle illustrator James Dixon - known under the business name Lines Behind - designed the card as part of his "I love you more than" card range to feature at Greggs festive bake exhibition last year.
The 30-year-old, from Bedlington , was woken by friends tagging him in the Instagram post.
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