It is an inviting place for the family, without a doubt, and for that it should be commended. The problem there lies in the fact it is not families that keep pubs alive, it's people who go out to drink. As for 'discerning' customers, those that I know are planning to make it their new watering hole are all people who I'll be quite happy not to have to meet, and not the type for a family oriented bar. I mean, would YOU want to drink with mr Darn??????!!!!!!